SEARCH ENGINE OPTIMIZATION

SEARCH ENGINE OPTIMIZATION:

In SEO, there are plenty of topics to cover. SEO is the continuous process of learning. Because day by day the algorithms of a specific search engine changes rapidly. So, if we want to learn and practice on a particular website you have to start with the basics then jump into higher level topics.

SEO

If you are a newbie in SEO filed, here is the first topic for you.

ON PAGE SEO:

On page SEO is the process of optimizing of a website. The key elements in on-page Search Engine Optimization are

1. Heading - A heading is the starting information about the particular page content in a website. The primary keyword must be in H1 tag.

2. Title - The title tag is the combination of keywords of a website. The length of a title is varied. According to the recent Google algorithms, the length of the title tag should be from 55 to 70 characters.

3. Meta Description - Meta Description is the description about the page that displays in search engines after the title tag. As usual the length matters. The meta description length should be 120 to 158 characters.

4. keyword density - It is the amount of keywords present in the total content of a page. The density of a keyword can be calculated as “ Total number of keywords / total number of words “ *100.

5. Anchor text - It is nothing but interlinking of a page from one to one on the same website.

Note: Never overuse keywords in order to get higher rankings. Instead of, use synonym of keywords. To know the perfect keywords for your website using keyword tool planner powered by Google.

First, cover on page SEO topic and have clearly understood it. Then go to the off page SEO topic. It is a big sea to travel.

I hope you understand, what I explain. All the best for your start…!

MY WEBMASTER OFFER A FULL RANGE OF SEO SERVICES!

WebMaster offers a full range of SEO services. Your company might offer the best products and services in Australia, but if no one knows about your business, how do you sell those products and services? That’s where we come in. We use the latest technology and the most modern digital marketing techniques to create awareness for your brand and drive the right people to your site. Once you have the traffic, you can then focus on converting casual browsers into paying customers.

SEO Sevices Coimbatore

WHAT WE DO?

Every day My WebMaster deliver new customers to businesses through our proven search engine optimization and pay-per-click marketing strategies. 

SEO SERVICE

Our strategies have helped businesses, large and small, reach in-market consumers, making a true impact on the bottom line.

WEB OPTIMIZE

Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a web search engine.

DATA ANALYSIS

Analysis of data, also known as data analytics, is a process of inspecting, cleansing, transforming, and modeling data with the goal of discovering useful information, suggesting conclusions, and supporting decision-making.

CONCEPT DEVELOPMENT

Concept development refers to the basic understanding that is necessary to make sense of one's world. This includes ideas about the self and others, objects, and the environment. This foundationsl understanding is crucial to communication, travel, and independence.

CONTENT MARKETING

Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.

MY WEBMASTER OFFER A FULL RANGE OF SEO SERVICES!

WebMaster offers a full range of SEO services. Your company might offer the best products and services in Australia, but if no one knows about your business, how do you sell those products and services? That’s where we come in. We use the latest technology and the most modern digital marketing techniques to create awareness for your brand and drive the right people to your site. Once you have the traffic, you can then focus on converting casual browsers into paying customers.

Top SEO Company

MY WEBMASTER

SEO

My WebMaster an innovative Digital Marketing Company in Coimbatore serving a wide range of Online Advertising and Branding Services like SEO, SEM, SMO, PPC, Website Development, Graphics Designs and numerous different administrations My WebMaster offer you assistance with getting more business in less expenditure. We promote brands using all forms of digital advertising means to reach our consumers. We believe in total transparency and equity with our customers.

SEO STRATEGY?

SEO is short for "search engine optimization." My WebMaster Help Your site optimized for the search engines means to attempt to have top placement in the results pages whenever a specific keyword is typed into the query box. There are many search engine optimization services to choose from, so here My WebMaster are some things to keep in mind when seeking SEO services or developing an SEO strategy of your own. 

WHY SEARCH ENGINE OPTIMIZATION?

Organic search is a huge part of most business’s website performance, as well as a critical component of the buyer funnel and ultimately getting users to complete a conversion or engagement.

As marketers know, Google owns a significantly larger portion of the search market than competitors like Yahoo, Bing, Baidu, Yandex, DuckDuckGo, and the many, many others.

ABOUT MY WEBMASTER

My WebMaster Every day we deliver new customers to businesses through our proven search engine optimization and pay-per-click marketing strategies. Our strategies have helped businesses, large and small, reach in-market consumers, making a true impact on the bottom line.

My WebMaster offers a full range of digital marketing services. Your company might offer the best products and services in Australia, but if no one knows about your business, how do you sell those products and services? That’s where we come in. We use the latest technology and the most modern digital marketing techniques to create awareness for your brand and drive the right people to your site. Once you have the traffic, you can then focus on converting casual browsers into paying customers.

•  We deliver Top Rankings.
•  High customer retention rate.
• We always return e-mails and calls within one business day.

My WebMaster What Is Off-Page & On-Page SEO

WHAT IS SEO?

SEO  is short for Search Engine Optimization, and there is nothing really mystical about it. You might have heard a lot about SEO and how it works, but basically what it is is a measurable, repeatable process that is used to send signals to search engines that your pages are worth showing in Google’s index.

WHAT IS OFF-PAGE SEO?

A successful off-site SEO strategy will generate the following benefits to website owners:

OFF PAGE SEO

Increase In Rankings – The website will rank higher in the SERPs and this also means more traffic.

Link Building

My WebMaster Link building is the most popular and effective off-Page SEO method.  Basically by building external links to your website, you are trying to gather as many ‘votes’ as you can, so that you can bypass your competitors and rank higher.

For example, if someone likes this article and references it from his/her website or blog, then this is like telling search engines that this page has good information.

WHAT IS ON-PAGE SEO?

ON PAGE SEO

If you type “on-page SEO” into Google, Moz will tell you—through a featured snippet—it is “the practice of optimizing individual web pages to rank higher and earn more relevant traffic in search engines. On-page refers to both the content and HTML source code of a page that can be optimized, as opposed to off-page SEO  which refers to links and other external signals.”

It takes into account all aspects of the webpage that, when added together, will improve your rankings in the search results. As Google becomes more sophisticated, one of the major factors influencing on-page optimization is relevance. How relevant is your page to the query? That’s how you have to think when you’re developing the page.

ABOUT MY WEBMASTER

My WebMaster offers a full range of digital marketing services. Your company might offer the best products and services in Australia, but if no one knows about your business, how do you sell those products and services? That’s where we come in. We use the latest technology and the most modern digital marketing techniques to create awareness for your brand and drive the right people to your site. Once you have the traffic, you can then focus on converting casual browsers into paying customers.

DIFFERENT TYPES OF SEO

WHAT ARE THE DIFFERENT TYPES OF SEO?

1.White Hat

2.Black Hat

3.Grey Hat and

4.Negative SEO

WHITE HAT SEO

WHITE HAT

Failure to engage only in White Hat SEO practices can get your site banned from Google and other search engines.

As the number one search engine, Google is visited by billions of people per day, and each visit presents the potential for your site to be discovered by a new user.

Google is an undeniably powerful source of traffic to your website, and being banned can result in a drastic drop in website traffic and even business. Consider all the work that goes into your website and then think about what it would be like to be banned from the internet's most commonly used search engine. What's worse, once you're banned from Google, there is no guarantee that they will ever re-list you. A lifetime ban from Google would have tremendous consequences.

BLACK HAT SEO

BLACK HAT

Black hat SEO refers to a set of practices that are used to increases a site or page's rank in search engines through means that violate the search engines' terms of service. The term "black hat" originated in Western movies to distinguish the "bad guys" from the "good guys," who wore white hats (see white hat SEO). Recently, it's used more commonly to describe computer hackers, virus creators, and those who perform unethical actions with computers.

GRAY HAT SEO 

GRAY HAT

Gray Hat SEO is an SEO practice that's riskier than White Hat SEO, but one that may or may not result in your site being banned from search engines and their affiliate sites. Generally, Gray Hat SEO practices belong in neither the Black Hat nor White Hat category because the terms of service regarding the issue are unclear.

NEGATIVE SEO

NEGATIVE SEO

Negative SEO refers to the practice of using black hat and unethical techniques to sabotage a competitor’s rankings in search engines. Negative SEO attacks can take a number of different forms.

SEO COMPANY

WHAT IS SEO?

SEO

Search engine optimization is the process of improving the visibility of a website on organic ('natural' or un-paid) search engine result pages (SERPs). This is accomplished through implementation of search engine friendly website architecture, optimized internal navigation and link landscape, as well as optimization of the content (comprised, at a minimum, of readability & usability improvements, and grammatical corrections). SEO is as much art as it is science, but at its core it is the discipline of making user-friendly & useful content understandable and easily digestible for search engines.

STANDARD SEO SERVICES & BUNDLES

My WebMaster SEO services help to ensure that a site is accessible to a search engine and improves the chances that the site will be found and ranked highly by the search engine. My WebMaster offer a wide range of services such as keyword and keyphrase optimization and research, technical website SEO audits, optimization of specific pages, robots.txt and sitemaps and additional tasks as deemed appropriate for the client's website and business needs.

Often SEO service providers will bundle types of SEO tasks and services into bundled packages,  ranging from one-time fees for smaller sites to monthly subscriptions for ongoing SEO efforts and support.

CONTENT DEVELOPMENT

The SEO work we perform includes minor non-substantive changes to the site’s existing content/text, emphasizing the targeted keyword phrases. We make recommendations on new content; the writing of any new substantive content is the responsibility of the client. My WebMaster happy to connect you with great copywriters if writing the new content is not easily done within your organization.  We then take your words and make our non-substantive changes to it, in order to maximize its effectiveness. If you do not want us to make these minor changes to the site’s text, please let us know.

WEBSITE STRUCTURE ANALYSIS

 

STRUCTURE

ON PAGE ANALYSIS

On page optimization (AKA on-page SEO) refers to all measures that can be taken directly within the website in order to improve its position in the search rankings. Examples of this include measures to optimize the content or improve the meta description and title tags. Conversely, off-page SEO refers to links and other signals.

See also Searchmetrics Content Optimization.

My WebMaster SEO optimize your on-page content and page elements to rank for Universal and Extended Search elements. Download the free whitepaper and guide from Searchmetrics.

OFF-PAGE ANALYSIS

Much of your SEO success takes place off your website, on review sites, industry blogs, online directories, and more. The good part about that is that if you’re really popular online or have lots of stellar reviews from past customers, it’s easy to rank really well for your treasured keywords. 

SEO COMPANY COIMBATORE

BUILD THE STRONGEST LINK PROFILE TO WIDEN VISIBILITY AND IMPROVE YOUR RANKING

From outreach to follow up, and from Development to posting, we are experts of Link Building – innovating the industry with thought leadership that generates Backlinks for your campaigns and traffic for your pages. Make sure that you are developing the strongest outreach cadences, the most high-quality guest content, and – lastly – that you are targeting each of your backlinks to the proper channels to widen visibility and Traffic on your site where it really matters.

SEO PROCESS

SEO PROCESS

What We Do?

My WebMaster delivers new customers to businesses through our proven Search Engine Optimization and pay-per-click marketing strategies. Our strategies have helped businesses, large and small, reach in-market consumers, making a true impact on the bottom line.

ANCHOR TEXT

With Google Updates coming around the corner every few months, staying penalty free is a point of pride. We know the Optimization tactics. But, what’s more important – we know how to avoid over-Optimization Pitfalls.

CONTENT PROMOTION

PROMOTION

If you spend the time and energy Creating content for your users that you feel can truly benefit them, you want to make sure it’s being found and read as well. We promote your content with targeted Social Advertisements and a diverse Link Building Profile to maximize visibility and engagements.

OFFER

My WebMaster offer a full range of Digital Marketing Services. Your company might offer the best products and services in Australia, but if no one knows about your business, how do you sell those products and services? That’s where we come in. We use the Latest Technology in SEO and the most modern digital marketing techniques to create awareness for your brand and drive the right people to your site. Once you have the traffic, you can then focus on converting casual browsers into paying customers.